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SOUTHERN CALIFORnia

Marketing & Sales

Building brands since 2007.

 

Gallego & Co. takes a multi-disciplinary approach to its work for consumer brands, finding the best mix of expertise and services for start-ups, established companies and their brands.


Marketing

Strategic planning and execution with a focus on sales, consumer connection and education, and leveraging digital and social programming. Fractional chief marketing officer (CMO) services for start-ups and brands under $50M in revenue.


BRAND DEVELOPMENT

Brand ID and logo-marque development, messaging, market positioning, product proposition and differentiation.


GO-TO-MARKET & SALES SUPPORT

Relationship building and management of distributors, brokers, and retailers to bring new food and beverage products into the marketplace. Expertise includes onboarding and retail marketing.


marketing department build-out

Identifying short-term and long-term marketing function needs for start-ups and early-stage, high-growth brands. Full department and systems build out.


packaging concepts & design

Creative direction, messaging, copywriting, and regulatory agency compliance review. Expertise includes agency and legal resource management.


CORPORATE & Crisis Communications

Strategy, messaging, and deployment of communications programs for business & consumer media, industry analysts (re: IPOs), and regulatory agencies (re: recalls).

 
 

 
 
You can create a great product that sells well,
but you still have to win on brand.
— Arthur Gallego
 
 

 
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